Forget about the past.
Instagram is now the world’s leading social media used by online retailers.
Whyyyyy soooo? It’s simple.
An instagram post gathers much more engagement than a facebook post and twice as much as a Twitter post.
Instagram is more than just about a great selfie, it is about a great return on an investment because it creates independent influencers/tastemakers that target a particular niche. Most importantly, these influencers/tastemakers establish a high level of trust and two-way communication with their followers.
Followers trust that the endorsed product directly reflects an influencer’s/tastemaker’s unique personal taste.
5 Steps To Building An Instagram Empire
1. Use lifestyle shots of products.
Smart marketers know that the best way to sell a product is to sell a lifestyle. By showing followers how a product could change their life, influencers/tastemakers are making the product for sale seem more relatable and in turn more useful.
2. Borrow followers from your peers.
The hardest part about instagram is getting the ball moving. How do you get your first 1000 followers? It’s rather simple. Start looking for similar accounts to your own, load their followers list and start engaging. “Like” and “comment” on their photos, It won’t be long before you get your first follow back and if you Keep repeating this process before long you would have built a desirable following.
3. Sell your dream
Sell your dream is all about creating that 360 business model that goes beyond the traditional buy and sell protocol. Being fashionable is an attitude and people want what they see. Be bold and that is what will make your profile stand-out. Inspire your audience.
4. Post Regularly.
The three metrics that determines if fans follow you back are
All these numbers are important but you can only control post in order to increase followers. Try posting around 4 photos a day at different peak times to see which one works best . Your followers are waiting for you.
5. Do key research on hashtags
It is just not enough to use a hot hashtag. Your goal is to use the most relevant and highest traffic hashtags.
According to research, you will get the highest amount of engagement if you use at least 11 hashtags.
Are you getting great results from instragram, I would love to hear.